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Have you heard? MrBeast’s baseball stats, CaseOh’s cat computer, and Trisha Paytas’ pope drama
Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more from around the creator industry. This week, a creator's high school sports career resurfaces, a Minecraft star opts for a rebrand, and a streaming star shows love for his cat. Creator commotion MrBeast's Aaron Judge collab reminded viewers about his high school baseball career. Did you know that MrBeast used to be a slugger? His fans are rediscovering his MaxPreps profile from his time at Greenville Christian Academy. Even though he hit .424 during his high school career, he gave up the game...
Published: April 25, 2025 - 10:16 pm- Video
Why do we love Akinator? The company behind the celeb-guessing genie explains its “divinatory art.”
I don't remember who I thought of the first time I encountered Akinator. I only remember that the guessing game felt like a magic trick. It would have been around 2009, two years after French company Elokence first launched its sleuthing genie. My friends and I huddled around my computer while thinking of movie stars, obscure basketball players, and fictional characters. No matter who we thought of, Akinator solved the puzzle more times than not. The predictive program was able to read our minds with fewer guesses than what seemed possible. Visit Tubefilter for more great stories....
Published: April 25, 2025 - 8:57 pm Creators are building their own streaming services. Dropout, the Try Guys, and the Sidemen all used Vimeo to do it.
With creator entrepreneurialism at an all-time high, more YouTube channels turned media companies have been exploring how to bulk up monetization and maintain control over their content by offering paywalled extras to fans. But going off-platform, away from things like YouTube’s Channel Memberships and Patreon’s monthly subscriptions, isn’t easy. Especially when you’re trying to design […] Visit Tubefilter for more great stories....
Published: April 25, 2025 - 6:16 pmYouTube’s quarterly ad revenue approaches $9 billion after double-digit year-over-year bump
YouTube's strong first quarter has helped cement it as a crucial holding under the Alphabet umbrella. The parent company of Google reported its Q1 2025 earnings on April 24, and YouTube was a major focal point thanks to its ballooning ad revenue. During the earnings call, Alphabet execs reported that YouTube's quarterly ad revenue totaled $8.9 billion. That sum represents a year-over-year increase of 10.3%. Surprisingly, those gains fell slightly short of analyst expectations. Visit Tubefilter for more great stories....
Published: April 25, 2025 - 4:29 pmKids’ content makes hundreds of millions on YouTube. A new company–filled with execs from Disney, Nick, and more–wants in.
Kids’ content is a dominating force on digital platforms–and a big business, with giants like Moonbug, Pinkfong, and WildBrain making tens or hundreds of millions of dollars from IPs they built on YouTube. Now a new company, helmed by a team of writers, directors, producers, and executives with experience at YouTube, Nickelodeon, Disney, Apple TV+, […] Visit Tubefilter for more great stories....
Published: April 24, 2025 - 10:02 pmMeta is addressing the “unfortunate reality” of spammy content with new moderation tactics
After enduring years of complaints, Meta is trying to do something about spammy posts on Facebook. A blog post revealed ongoing and upcoming steps Meta is taking to address spam that manipulates recommendation algorithms to show up uninvited in users’ feeds. Last year, social media users and media outlets noticed a concerning rise in the number of spammy […] Visit Tubefilter for more great stories....
Published: April 24, 2025 - 9:53 pmJynxzi made $452,000 on Twitch in the last 30 days. Here’s why that’s good for our industry.
As the creator economy has matured, more people have become interested in tracking how content performs for the people who make it. Stats like follower numbers and view counts are publicly available for anyone to see, and sites like Streams Charts, MrBeast‘s ViewStats, and Tubefilter‘s own Gospel Stats take a deeper look by plugging into […] Visit Tubefilter for more great stories....
Published: April 24, 2025 - 8:26 pmTwitch’s 2024 gaming data shows us why ‘Grand Theft Auto VI’ will be such a big deal
2024 was an innovative year in the video game industry. Marvel Rivals put a twist on the hero shooter genre, top streamers discovered soulslike games such as Elden Ring, and cult favorites like Balatro gave indie titles a seat at the table. Despite all that variety, Twitch streamers are spending more time with old favorites than new releases. According to a raft of data released by the Amazon-owned hub, the most popular game on Twitch in 2024 was Grand Theft Auto V, the 11-year-old open-world sandbox that continues to thrill gamers with multitudinous modes of play. Visit Tubefilter for more great stories....
Published: April 24, 2025 - 8:04 pm- Video
Owl to e4: Duolingo is teaching chess
Did you know that the word "checkmate" derives from a Persian phrase that translates to "the king is helpless"? That's a fact you can learn from Duolingo -- and soon, you'll be able to use the app to learn how to find a checkmate, too. The company known for its language-learning courses and its memetic owl mascot is expanding with a series of lessons that will introduce newcomers to the world of chess. The 550-year-old game has been enjoying a glow-up of late, and Duolingo wants to be part of the movement. Visit Tubefilter for more great stories....
Published: April 23, 2025 - 10:28 pm The #SkinnyTok trend is drawing scrutiny from E.U. regulators
On TikTok, there are thousands of videos that offer advice for viewers who want to slim down. That archive raises some complex moral questions, and regulators in the European Union are looking for answers. The video archive in question is collected under the hashtag #SkinnyTok, which applies to videos that discuss calorie counting, intermittent fasting, and other controversial weight loss strategies. #SkinnyTok took off on its namesake platform earlier in April, leading to widespread concerns about the hashtag's potential links to anorexia and other forms of disordered eating. Visit Tubefilter for more great stories....
Published: April 23, 2025 - 10:01 pm
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